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The Five Best Reasons to Revamp Your Website

Every website needs a facelift from time to time; subtle additions to the site or its features should be done on a regular basis. But at some point your website will need more drastic changes — a redesign or revamp. Maybe you sense you’ve squeezed as many miles out of …

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Online Reviews: Are They Dreams or Nightmares?

A few nights ago, I had a strange dream. My wife and were eating dinner and she asked how my day went. “Let me check,” I told her, and picked up my iPhone. “Hmm, I got four stars from an employee I let leave work early to bring her dog …

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What’s Your Superpower?

A few weeks ago, I was invited to join an elite group that was embarking upon a special mission to save the world and bring all villains to justice. There were three of us: my grandson Nico, age three and a half; my granddaughter Ava, age two; and me. Nico …

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Always Bring A Gun To A Sword Fight

There’s a scene in the blockbuster movie Raiders of the Lost Ark that everyone loves. Indiana Jones, played by Harrison Ford, has just arrived in Cairo when his partner Marion Ravenwood is kidnapped by the Nazis. Indy starts running through a crowded Egyptian bazaar, desperately searching for her. Suddenly, the …

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Super Bowl Advertising – All About That Base

What was the best TV commercial during Super Bowl XLIX? What was the worst? Depending on who you ask and what criteria you use to judge the spots, the opinions differ quite a bit. So sometimes it helps to look at the overriding themes. One theme you might have noticed …

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