Choosing a brand name or changing your existing brand name is challenging. I’m always looking to develop a name that has “Bark” — grabs attention and stands out from the crowd and also“Bite” — it grabs you with emotion or some other connection. There is much speculation out there as …
Farris Marketing recently completed marketing projects on behalf of VacQua Industrial Services. This Youngstown firm specializes in hydro excavating, dry ice cleaning, industrial vacuuming, water blasting and pressure washing surface cleaning. Farris designed a new, visually appealing website for VacQua and also created direct mail materials. All Farris-designed websites include …
Penn-Northwest Development Corporation (PNDC) is an agency whose goal is to bring new businesses to Mercer County by connecting them with government programs such as loans, tax incentives and low-cost land. PNDC selected Farris Marketing for several initiatives to help them achieve that goal. Farris created a microwebsite (MakeItInMercerCounty.com) that …
Mill Creek MetroParks is one of the largest local parks in the United States. With the appointment of a new Executive Director in January 2015, Mill Creek MetroParks is entering a new era that will be marked by increased visibility and community outreach The MillCreek MetroParks board turned to Farris …
When I saw the campaign logos for Hillary Clinton and Jeb Bush — two of the early front-runners in the 2016 presidential election — I was struck by how unusual they were. So I sent them — along with logos from the campaigns of Ted Cruz, Marco Rubio and Rand …
If you happened to be one of the more than 23 million viewers who tuned in to watch NBA finals featuring the Cleveland Cavaliers and the Golden State Warriors, you may have noticed noticed a pretty amazing sight. Almost every fan was wearing a matching T-shirt. Yes, the fans, not …
But only one in four websites are mobile-ready. If your website has not been optimized for mobile viewing, it’s difficult to view and links don’t work well. Worse, Google lowers your search ranking. Prospects who do find your website leave quickly and end up on your competitors’ mobile-friendly sites. A …
It was a $5 drill bit. I ran in into Sears, grabbed the drill bit and handed the clerk my cash. I didn’t even want a bag. I wanted to grab my receipt and run. But I had to wait while the register spewed out a half-dozen pieces of paper. …
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